Rhetorical Advertisement Analysis Essay. Anti-smoking advertisements occasionally pop up throughout our society, often showing the commercial analyses of tobacco through graphic pictures or other startling images. The advertisement I chose is a black and white picture, showing a rhetorical man essay a cigarette, with the smoke from it forming a A Rhetorical Analysis Of An Ad Essay Words | 3 Pages controversial ad featuring a bikini-clad Paris Hilton writhing sensuously on an expensive Bentley luxury car while enjoying a large burger. This ad’s effectiveness relies on trendy, sexualized imagery, and specific language choicest appeal to the young teenage to college age male 9/9/ · Rhetorical Analysis of an Advertisement Advertisements are all over the place. Whether they are on TV, radio, or in a magazine, there is no way that you can escape them. They all have their target audience who they have specifically designed the ad for. And of course they are selling their product
Rhetorical Analysis of an Ad Essay - Words | Bartleby
Teen pregnancy is one of the most serious issues in the American society. Three in ten teen young women get pregnant before their twenties. We have heard about the bad consequences of teen pregnancy in movies, talk shows, news, and many other social media.
The Rhetorical analysis essay advertisement Foundation Organization is a non-profit organization that tries change the way youth in America thinks about teen pregnancy and parenthood. This organization decided to use advertisements to persuade teenagers to consider the consequences of having a baby. Therefore, I chose an advertisement from this organization.
And I am here to tell you that this advertisement is so powerful that it is likely to reach its intended audience. The advertisement is composed rhetorical analysis essay advertisement two parts equally. On the left side, it is a portrait of a female celebrity with a serious facial expression.
On the right side, it is a question written in large font with a small text and an image of a crib below it. The advertisement is basically black and white with a touch of a hot pink color. This color only appears in the name of the organization, which is at the bottom of the portrait, and parts of the question. The rhetorical appeals are included in the advertisement to persuade the audience to think about whether or not they are ready to have a baby.
It uses sex and emotional appeals and made the advertisement engaging not only to men, but also to women. It uses a more mainstream and modern sex appeal to send the message to its intended audience. There are few advertisements that include a portrait of a female celebrity in rhetorical analysis essay advertisement. It used a celebrity called Fergie, who is a well-known singer and actress in the modern days.
In fact, the portrait successfully made the ad to appeal only to teenagers. The advertisement gains more attention with this portrait for the simple fact that the celebrity is looking straight at the audience.
However, the celebrity is not smiling or staring at the audience. It is only a conventional look, in fact, the one that people give when they are talking to someone, rhetorical analysis essay advertisement.
It is this look and the emotion she lacks, that creates a strong feeling in the audience. Men are rhetorical analysis essay advertisement interested in their opposite sex. Women always have the feelings of jealousy and insecurity. Furthermore, the organization effectively opens the advertisement for all genders by using a female celebrity.
The organization also uses ethos to appeal a personality in the message. The combination of colors adds a special effect to the advertisement, making it much easier for the audience to relate the portrait with the text.
It uses a hot-pink color and white for the question and a dark black color as background. Hot-pink color lover or not, the style surely catches the attention of everybody.
The white color also stands out in the dark black background, highlighting the question and giving it more importance. The organization is not using an image of a decorative crib in this situation. In fact, it uses an image of a traditional crib.
It made the crib look simple, original, and plain, rhetorical analysis essay advertisement, in order to appeal to teenagers rather than adults. I consider that the organization assumes that having an image of a crib in the advertisement will lead the audience to realize the message in depth.
Therefore, I consider that they are correct with their assumptions. The crib image does make the question more thoughtful and it encourages teenagers to think seriously about the difficulties of having a child.
Unlike other advertisements, the Candies Foundation uses a single question to deliver their message, rhetorical analysis essay advertisement. The exclamation, huh, has a strong sense of interrogation. The combination of these two words gives a better expression and power to the question. Because the advertisement is targeting teenagers instead of adults, the word huh precisely adds credibility to the question.
Using logos and ethos, the question is being asked properly along with an image of a baby crib that strikes fear into the audience. After the audience read the question, automatically they start thinking about few general propositions such as: Do I want to give a home like this one for my baby?
Can I afford all the expenses of having a baby? Do I have a permanent job? Am I old enough? Am Rhetorical analysis essay advertisement ready to be a mother? Am I ready to be a father? Rhetorical analysis essay advertisement I really want a baby at all?
Without doubt, they will answer: NO. The organization did not ask the audience these questions directly nor gave any quantitative facts about babies. However, it used logos to make its audience reason logically and then the audience themselves can draw a specific truth from the propositions they have made.
After the audience had thought about the question, they inevitably agree with the truth that the advertisement carries. In conclusion, this advertisement is effective. It is strong, meaningful, and attractive at the same time. The rhetorical appeals included have successfully persuaded its intended audience to prevent teen pregnancy.
This thought deeply discourages teenagers to have sex. This thought can also be a motivation for parents to advise their children and furthermore, the organization gains more outside supports to decrease teen pregnancy growth.
Cite this page Rhetorical Advertisement Analysis. Rhetorical Advertisement Analysis. Accessed May 19, rhetorical analysis essay advertisement, Rhetorical Rhetorical analysis essay advertisement Analysis Categories: Advertising Rhetoric.
Download paper. Analysis, Pages 5 words. Get a verified writer to help you with Rhetorical Advertisement Analysis. Top Writers. Verified expert, rhetorical analysis essay advertisement. Related Essays. Effects of Online Advertisement towards Newsprint Advertisement Pages: 17 words Rhetorical Analysis of Nike Advertisement Pages: 3 words Rhetorical Analysis Paper: Budlight Advertisement Pages: 3 words Magazine Advertisement Analysis: Kotex Pages: 3 words Semiotic Advertisement Analysis Pages: 8 words Analysis of Advertisement Pages: 1 words Beauty Advertisement Analysis Pages: 4 words Pepsi Advertisement Analysis Pages: 4 words An Analysis of the Stubbies Advertisement by Coca-Cola Pages: 6 words Advertisement Analysis: Old Spice Vintage Pages: 3 words.
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9/9/ · Rhetorical Analysis of an Advertisement Advertisements are all over the place. Whether they are on TV, radio, or in a magazine, there is no way that you can escape them. They all have their target audience who they have specifically designed the ad for. And of course they are selling their product A Rhetorical Analysis Of An Ad Essay Words | 3 Pages controversial ad featuring a bikini-clad Paris Hilton writhing sensuously on an expensive Bentley luxury car while enjoying a large burger. This ad’s effectiveness relies on trendy, sexualized imagery, and specific language choicest appeal to the young teenage to college age male Using rhetorical essay, the advertisement utilizes emotional appeal that is advertisement portrayed by actor Analysis Mustafa as a strategy commercial entice both men and women to buy the product AdAge 3
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